A Customer Advocacy Platform

UX . UI . Responsive . B2B

About Project

The platform allows to collect different source of reviews by business that enables a better reach through customer voice. All in one platform allows to keep track of different social media platform in the same place.

Approach

Our Primary objective is to resurrect idea of “Word of Mouth” to merge with Consumer Advocacy that can enable endless possibilities.

Target Audience

Start up business owners who are looking to expand their customer engagement. ustomer support team, Marketing heads of established businesses.

Strategy

Enabling Customer engagement, Marketing Campaigns, Surveys, Social Proofing and Engagement, all in one place to track the Customer Advocacy over a period of time.

Needs
Fast and Simple Design
Track Activity and Daily Tasks
Motivation & Appreciation
Reliable Platform
Interactive Environment
Getting Testimonials
Social Status

Challenges
Planning what vegetables to buy for the week
Identifying the right authentic shops that sells quality products
Don’t have knowledge about how much quantity to buy for family
Finds it difficult to do all the purchases all alone
Difficult to find and cook new and tasty dishes every now and then

Discovery and analysis
Planning what vegetables to buy for the week
Identifying the right authentic shops that sells quality products
We started from “Zero”. Knowing how word of mouth spreads was worth probing the chapters of history. Discoveries were quite interesting based on why people follow certain behaviours of promoting Product/services organically instead of doing it online.- Reliable Platform
Interactive environment | Getting Testimonials | Social Status
Finds it difficult to do all the purchases all alone
Difficult to find and cook new and tasty dishes every now and then

Converting qualitative and quantitative data collected from research into design solutions

With the gathered data, We go ahead with the process of Information architecture, Task-flows, Wire frames, Feature mapping, prototyping to match our conceptual model to user's mental models.